Our Electrical Wire and Cable Website is Growing!
At WesBell Electronics we’re very excited to see the growth of our website in the tough 2011 economy. Our website offers electrical wire and cable for sale online and many more products that we offer that need to be ordered over the phone. It’s hard to keep updated pricing on copper wire because it changes every day. So we only keep our popular items available to buy as we work on procedures to get more items listed.
As more and more people visit our website we’re starting to see trends and percentages that are helping us move forward. If we get 1000 visitors we’ll see a certain amount of phone calls, orders placed online and orders placed over the phone. Based on that data, if visits increase 10 times then everything else should follow accordingly. That way we can put a budget on how much to spend to get our website to the next level.
Not only do we want to increase the visitors to our website, but we also want to increase the conversion rate to an order. So we started to offer free shipping on orders over $250 and exact cut lengths for electrical contractors and home owners who have no need for a 500 foot spool of copper wire. Like most sales people, we don’t like to say the word “no” to anyone that calls and needs a somthing specific so work as hard as we can to avoid it.
Our web design team has been working hard on the layout of our website to make it much easier to navigate for those who have a tough time using the internet and computers in general. We use the keywords that we promote so that it’s easy, once you arrive, to find what you’re looking for.
We have many pages on our website that reference welding cable and strongly promote it throughout the search engines. That puts us near the top of a search when someone types in the phrase “Welding Cable”. We aren’t going to change the term welding cable to the manufactures part number once you get to our website because we know it would be difficult for you to find.
We appreciate any feedback you might have on our website or our products because we’ll use that information to figure out how to make your experience better. As an ISO 9001 certified company we must follow strict procedures to comply with the their standards. It assures our customers that we handle things the right way and take the neccessary steps to fix something that might go wrong. Not only do we want to avoid a similar mistake, but need to take action in order to be compliant with the ISO standards.
WesBell Electronics Inc
(800) 334-8400


